Marketing & Business Development Manager - Americas (VA766)

Principal duties will include:

Marketing and Business Development 

• Support the Associate Director in the creation of corporate marketing and business development plans and budgets for relevant practice areas and teams
• Manage and drive preparation of business development activities such as pitches, proposals, capability statements or other client presentation materials, working closely with relevant Legal partners
• Contribute to the annual practice area M&BD budgeting process
• Track spend v budget for relevant practice area M&BD budgets

Events

• Research, plan, organise and implement global practice area industry and client events and seminars, liaising with corporate partners in Bermuda and BVI as necessary
• Develop targeted guest lists for client events or contact strategies to promote the awareness of CO attendance at industry conferences
• Work with CO delegates in organising client meetings / target client interactions at events and work with them on follow-ups
• Liaise with third party suppliers, providers and industry organisations to secure sponsorship agreements and event services
• Attend / provide front of house support at events as required
• Promote relevant events on the website and social media platforms
• Monitor event costs to remain within budget and lead on post-event ROI analysis
• Organise on-island CSR events and client hospitality for the wider Cayman Islands office

BD Trips

• Working with the wider M&BD team as necessary, help plan and support on follows ups from BD trips into North America and Latin America
  

Legal Directories & Awards

• Create and submit legal directories for identified corporate practice areas, using the firm's standard template

Team and collaboration

• Manage priorities to ensure efficient delivery of marketing and business development plans and initiatives
• Collaborate cross-functionally to identify and address overarching Business Development needs and challenges across the Firm, leveraging expertise and insights to drive solutions that maximise client satisfaction and engagement
• Collaborate with the wider marketing team as required to assist brand campaigns and internal/external communications

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Experience and Professional Qualifications:

• Minimum 10 years of experience in a marketing or business development role within the legal industry / professional services
• Experience organising on and off-island events
• Previous knowledge and use of CRM systems essential
• Bachelor's degree required
• CIM or similar industry qualification preferred
• Strong interpersonal skills, with a proven ability to build trusting relationships with the partnership and business services
• Excellent verbal and written communication with the ability to effectively interact with peers and influence internal clients including senior stakeholders
• Enthusiastic and proactive, with the ability to work to tight deadlines and manage multiple projects and activities
• Excellent attention to detail
• Strong team player

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